Wordbank (UK)
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Our Blog

computer-on-table
Content MarketingInternational MarketingMedia Design
November 25, 2020

Black Friday Marketing: The Key To Global Success

Are you ready for Black Friday? Without local insights, your international efforts risk falling flat. Here’s how to make your Black Friday marketing stand out around the world.
Sarah Kerkache
Love2
painting-on-tunnel-wall
Content MarketingInternational MarketingMedia Design
October 30, 2020

Why Your Brand Needs Visual Storytelling

Storytelling in marketing helps you establish emotional connections with customers and drive sales. It’s one of the best investments marketers can make at the moment. But not all stories are created equal. Here’s how to maximize your international impact.
Sarah Kerkache
Love2
bookshelf
Content MarketingInternational Marketing
September 16, 2020

Why Your Marketing Needs Global Storytelling

Storytelling in marketing helps you establish emotional connections with customers and drive sales. It’s one of the best investments marketers can make at the moment. But not all stories are created equal. Here’s how to maximize your international impact.
Jonny Simpson
Love2
Localization
August 3, 2020

Why Brand Guidelines Are Vital For Global Growth

When your company is small, your team gets the brand because they’re immersed in it. As you gain customers and markets, it can be harder to grow your business without diluting your brand. Multi-market brand guidelines will help.
Sarah Kerkache
Love2
coloured-door
LocalizationTranslation
July 29, 2020

When Should You Ask For Transcreation?

Translation is a hard-working, dependable process. But when you need to create an emotional impact in another culture, you’ll soon reach its limits. That’s where transcreation comes in.
Sarah Kerkache
Love3
painted-tones-different-tones
BrandInternational Marketing
July 16, 2020

Why You Should Invest In Tone Of Voice

It may be tempting to think of tone of voice as simply a vanity project. But as budgets tighten, we make the business case that defining your tone and adapting it for local markets is more important than ever.
Jonny Simpson
Love3
paraglider
International MarketingStrategy
July 6, 2020

Updated: The Top 2020 Global Marketing Trends

The worldwide spread of COVID-19 and wide-reaching anti-racism protests have transformed the global marketing landscape, impacting consumer behaviour in most markets. However, key 2020 global marketing trends around digital, design, brand and localization still hold true.
Jonny Simpson
Love3
winning-un-design
LocalizationMedia Design
May 22, 2020

Behind The Scenes Of Our Winning UN COVID-19 Design

We created winning multilingual COVID-19 artwork for the UN, in just nine days. Click here to discover the secret behind our success.
Zoey Cooper
Love4
signpost
International MarketingStrategy
April 29, 2020

COVID-19: Where Next For Your Global Marketing?

While the uncertainty of COVID-19's global economic impact continues, brands are adapting. We’ve looked back on the first few months of global marketing during this period to inform the next steps for your brand.
Sarah Kerkache
Love4
woman-on-bench-looking-at-phone
Digital MarketingGlobal PPCInternational SEOSocial Media
April 22, 2020

How To Adapt Your Digital Presence During COVID-19

COVID-19 is driving customers online, placing fresh emphasis on brands’ digital presence. Find out how to adapt and stay connected.
Gary Reilly
Love4
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ABOUT WORDBANK

We’re your global marketing and localization team. For thirty years we’ve been helping brands discover, define and deliver their stories with local language content their customers love and share. Tell us your international ambition, and our team of experts will tailor a solution to exceed it. We’ll connect your words to the right people, in the right language, on the right channels.

+44 (0)20 7432 7300

hello@wordbank.com

The Harley Building, 77 New Cavendish Street, London W1W 6XB

STRATEGY

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CONTENT & BRAND

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KNOWLEDGE BANK

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LOCALIZATION

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DIGITAL

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OTHER RESOURCES

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CONTACT US

© 2021 Wordbank (UK). | legal terms | the privacy policy

  • Strategy
    • Strategy Services
    • Brand Strategy
    • Market Research
    • Audience Profiles
    • Content & Channel Strategy
  • Content & Brand
    • Content & Brand Services
    • Brand Guidelines
    • Tone Of Voice
    • Copywriting
    • Design
  • Localization
    • Language Services
    • Translation
    • Transcreation
    • Multilingual Typesetting
    • Audiovisual Translation
  • Digital
    • Digital Services
    • International PPC
    • Global SEO
    • Social Media
    • Analytics & Insights
  • Knowledge Bank
    • Blog
    • White Papers
    • Wordcast
  • About
    • About Us
    • Our Work
    • Join Our Team
  • Contact
    • Rest of World
    • The Americas
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