Blog Posts | Wordbank

International Marketing Localization

January 10, 2023

Global vs Local: The Beauty Industry Outlook

Global trends have dominated the beauty conversation over the past few years, affecting online discourse to product sales. But what does this mean for local markets?

Jonny Simpson

Love4

International Marketing Localization

January 4, 2023

The Essential 2023 International Marketing Trends

International marketers face a challenging global environment in 2023. But those who focus on market relevance, authenticity, and connection will come out ahead.

Jonny Simpson

Love4

International Marketing Strategy

February 17, 2022

The 2022 Global Marketing Trends You Need To Know

What are the top global marketing trends you can use in 2022 to stay ahead of the game? Here’s what our experts have to say.

Jonny Simpson

Love4

International Marketing Localization

February 8, 2022

Why You Need The Marketing Localization Blend

Localization is about adapting your content for international audiences. Marketing is about driving action and getting audiences to engage with your content. When the two come together and inform each other, the magic happens.

Jonny Simpson

Love3

International Marketing Strategy

April 9, 2021

How Is Global B2B Marketing Changing?

Global B2B marketing is moving online, but underlying cultural trends remain strong. Find out how to optimize your post-COVID strategy.

Sarah Kerkache

Love3

International Marketing Strategy

January 26, 2021

2021 Global Marketing Trends: What’s Next?

2020 was a year like no other. What does this mean for global marketing trends in 2021? Our digital, brand and localization experts have their say.

Jonny Simpson

Love4

Content Marketing International Marketing Media Design

November 25, 2020

Black Friday Marketing: The Key To Global Success

Are you ready for Black Friday? Without local insights, your international efforts risk falling flat. Here’s how to make your Black Friday marketing stand out around the world.

Sarah Kerkache

Love3

Content Marketing International Marketing Media Design

October 30, 2020

Why Your Brand Needs Visual Storytelling

Storytelling in marketing helps you establish emotional connections with customers and drive sales. It’s one of the best investments marketers can make at the moment. But not all stories are created equal. Here’s how to maximize your international impact.

Sarah Kerkache

Love3

Content Marketing International Marketing

September 16, 2020

Why Your Marketing Needs Global Storytelling

Storytelling in marketing helps you establish emotional connections with customers and drive sales. It’s one of the best investments marketers can make at the moment. But not all stories are created equal. Here’s how to maximize your international impact.

Jonny Simpson

Love2

Localization

August 3, 2020

Why Brand Guidelines Are Vital For Global Growth

When your company is small, your team gets the brand because they’re immersed in it. As you gain customers and markets, it can be harder to grow your business without diluting your brand. Multi-market brand guidelines will help.

Sarah Kerkache

Love2

Our Blog

Global vs Local: The Beauty Industry Outlook

The Essential 2023 International Marketing Trends

The 2022 Global Marketing Trends You Need To Know

Why You Need The Marketing Localization Blend

How Is Global B2B Marketing Changing?

2021 Global Marketing Trends: What’s Next?

Black Friday Marketing: The Key To Global Success

Why Your Brand Needs Visual Storytelling

Why Your Marketing Needs Global Storytelling

Why Brand Guidelines Are Vital For Global Growth

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