Our Blog

Angela Fang
0
January 14, 2019

Brazil Social Media: How to Engage 98% of Your Customers

Brazilians love social media. But to make a lasting impact, think beyond Facebook. Here’s what you need to know about Brazil’s social media landscape. Fun-loving and sociable, Brazilians spend an average of 3 hours and 40 minutes each day on…
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Angela Fang
0
December 3, 2018

How to Create a Global Social Media Strategy in Three Steps

Going global but not sure where to start? Social media is a great way to build visibility and engage customers in new markets. Here’s what to consider in building an effective global social media strategy. You probably won’t be surprised…
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Michelle Lingo
15
June 8, 2018

How to use Chinese social media effectively

Social media is fundamental to any digital marketing strategy targeting the Chinese market. Highly popular with Chinese audiences, social media has different rules of engagement for the key platforms. Here’s how to navigate social media in China. Nearly 100% of…
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Michelle Lingo
17
International Marketing
October 27, 2017

A guide to German social media platforms

Germany has much lower social media figures than other developed countries. This is partially due to Germany’s older population, but it’s also because of Germany’s complicated history, which has produced a concern for personal data and privacy.  Despite these factors,…
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Michelle Lingo
16
October 3, 2017

Russian Social Media: Everything You Need to Know

To succeed with Russian social media, you need to think differently. Here are the platforms and strategies that will help you connect with customers in the region. Social media is key to engaging with the Russian market. 70 million Russians…
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