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MAXIMIZE THE ROI OF YOUR INTERNATIONAL PAID SEARCH CAMPAIGNS.

Improve the quality (and quantity) of your PPC leads and conversions. We have the skills and resources to boost your international PPC strategy with in-language, in-market keyword research, ad text localization, and account build and set-up. The result: campaigns that are effective across the world.

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ADAPT YOUR PAID SEARCH STRATEGY TO YOUR LOCAL AUDIENCE

Our secret to your success simply lies in knowing your audience and knowing search engines.

While it may be tempting to simply translate your English keywords, ad copy, and landing pages for international efforts, success comes from understanding and adapting your strategy to different markets, languages, and cultures. Our in-country experts understand local nuances and go beyond translation and basic campaign management to ensure that you reach your customers in the most authentic way possible.

Account setup
In-language keyword search
Copywriting
Campaign creation
Account Management
Market insights + testing
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One of our major hospitality clients achieved a 411% increase in their paid search conversion rate through hyper-relevant, in-language ad copy and by strategically localizing a small (but important) part of their website.

–Clayton Warwick

Director, Digital & Creative

A unique approach to international PPC

We maximize every ad dollar spent with a comprehensive and localized approach to international PPC. Whether it’s Bing or Baidu, Google, Naver, or beyond, we are where your customers are.

4000+

In-country language + design experts

95

Countries

200+

Languages

100%

Platform agnostic

100%

Human

Platforms

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As a rapidly expanding international company, we had a very time sensitive launch to localize our website and marketing assets. Wordbank helped us immeasurably to localize on time, and it’s a pleasure working with their experienced team. The communication has been very consistent throughout our relationship, all benchmarks have been hit, and the high quality of translations into our target markets have been delivered exactly as promised.

–John Rollason

International Marketing Director, SolidFire

TRUSTED BY BRANDS TO DELIVER ROI

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ACCOUNT SETUP

No more red tape between you and your target markets.

Some region-specific search engines have stringent rules for setting up shop – including a physical address in-market. Whether you want to reach your audience on a global search engine like Google or a market-specific behemoth like Baidu, we’ll handle the setup so you can focus on what matters most: your customers.

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IN-LANGUAGE KEYWORD RESEARCH

In-country keyword planning, research, and localization.

In-market keyword research is one of the most crucial (and overlooked) aspects of successful international PPC campaigns. Simple translation just won’t cut it.  Our in-market experts deliver an authentic experience by conducting in-language, in-platform research and building keyword lists based on local best practices. 

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COPYWRITING

Authentic, in-language copy designed to engage and convert.

Whether it’s ad copy or a landing page, creating authentic international content means more than translating.  We take a ground-up approach to developing in-language content so that every message is optimized and relevant to your audience.

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CAMPAIGN CREATION

Strategic keyword research, campaign development, and targeting.

Taking a comprehensive approach to campaign development means working with in-country PPC experts to identify the most relevant keywords for your market and align them with ad copy and landing page experiences that resonate based on local trends and consumer preferences.

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ACCOUNT MANAGEMENT

Management and optimization for continued account growth and success.

A healthy PPC account takes a consistent and skilled approach.  Continuous optimization, testing, and refinement increase performance and promote growth.

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MARKET INSIGHTS + TESTING

Global market insights + robust A/B testing for authentic & effective localized experiences.

A heavy focus on actionable, data-driven insights allows you to reach your target audiences with language- and country-specific strategies. And culturally-informed, multifaceted A/B testing maximizes ROI – fast. 

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Translate your content for growth and ROI