Marketing Blog (Localization Strategies & Tips)

Digital marketing

January 10, 2019

Everything You Need to Know About SEO in Brazil

Brazil is the fifth largest country by population and the ninth largest by GDP, making it an excellent Latin-American launchpad for your brand. But increasing your organic visibility in new markets can be tricky. Here’s what you need to know…

Michelle Lingo

Love20

Global trends

December 17, 2018

Three Global Marketing Trends You Need to Know in 2019

Want your brand to stand out in 2019? Here we take a look at the three hottest global marketing trends to include in your strategy this year. 2018 was a busy year for global marketing. With GDPR, data protection regulations…

Angela Fang

Love4

Digital marketing Language + localization Market insights

December 6, 2018

Five Tips to Increase Baidu SEO Ranking

With an 80% market share and 3.3 billion searches every day, Baidu is the king of Chinese search engines and the “Google of China.” However, the differences between Google and Baidu are vast, especially around SEO. So if you want…

Michelle Lingo

Love20

Digital marketing Global trends

December 3, 2018

How to Create a Global Social Media Strategy in 3 Steps

Going global but not sure where to start? Social media is a great way to build visibility and engage customers in new markets. Here’s what to consider in building an effective global social media strategy. You probably won’t be surprised…

Angela Fang

Love5

B Corp + Business for good

November 12, 2018

How We Made Time to Vote

As a marketing localization agency, our people are naturally globally informed and big-picture thinkers – that’s just an essential part of who we are and why we do what we do. Because voting is a civic responsibility and a precious…

Michelle Miller

Love3

Language + localization

November 12, 2018

How Building a Brand Accelerates a Startup’s Global Growth

When fast-moving, growing organizations think about international expansion, translating content often trumps thoughts of building a global brand. Here’s how you can establish your brand identity in any market without losing momentum and why it matters. Successful startups are distinctive,…

Zoey Cooper

Love3

Digital marketing Language + localization Market insights

November 7, 2018

How to Make the Most of Social Media in the UAE

As with many international markets, social media platforms are key to making market headway in the UAE. While platform-specific popularity in the UAE may not be particularly different from Western markets, understanding the space in terms of user trends and…

Michelle Lingo

Love3

Market insights

November 5, 2018

Three Crucial Insights Into Consumer Behavior in the UAE

With such a diverse population, understanding consumer behavior in the UAE can be daunting. But it doesn’t have to be. Here are three key tips to help you succeed in-market. It’s widely known that Dubai has become one of the…

Angela Fang

Love4

Digital marketing

November 1, 2018

Voice Search: What Digital Marketers Need to Know

Voice search is quickly becoming one of the hottest topics in digital marketing. Savvy brands and marketers alike are investigating how voice technology might be relevant for their audiences. So, what does this mean for your brand? Here are some…

Michelle Lingo

Love11

Market insights

October 29, 2018

How to Nail eCommerce in the UAE

UAE consumers spend more per eCommerce transaction than anyone else in the world – and they usually buy international products. Here’s how to increase visibility and drive sales with eCommerce in the UAE. When UAE consumers shop, they spend big.…

Angela Fang

Love3

B Corp + Business for good

October 24, 2018

B Corp Champions Retreat 2018: Building the B Economy

We were honored to attend the B Corp Champions Retreat 2018: Building the B Economy in New Orleans in September. The Champions Retreat is an annual event that gathers leaders of the B Corp movement to discuss ways to improve…

Michelle Miller

Love3

Language + localization

October 23, 2018

Meeting Tight Deadlines in Global Content Localization

Meeting tight deadlines is a crucial part of any business. But when it comes to global content creation, there are many obstacles that can slow you down. Here’s how to optimize your content localization process for maximum time efficiency without…

Michelle Lingo

Love25

Digital marketing Language + localization Market insights

October 15, 2018

SEO in the UAE: Are You Speaking the Right Language?

For SEO to succeed in the United Arab Emirates, it’s important to account for the region’s diversity and be specific about who you want to target. With upfront research based on your growth goals and the UAE’s unique market landscape,…

Angela Fang

Love3

B Corp + Business for good

October 3, 2018

Volunteering at DeLaney Community Farm

Our Denver team recently had the pleasure of taking part in the B of Service volunteer event at DeLaney Community Farm, a partnership between Denver Urban Gardens (DUG) and Project Worthmore (PWM). This sustainable, organic farm is in Aurora, Colorado,…

Angela Fang

Love3

Digital marketing Language + localization

October 3, 2018

Localizing Your SEO Strategy: Five Key Considerations

When companies think about extending their market reach, often their first thought is to produce translated content. However, they often overlook the importance of making sure that their translated online content can be found by local search engines. No matter…

Michelle Lingo

Love3

How WordPress translation plugins can tank your global growth goals

The South Korea eCommerce landscape

Supporting LGBTQ+: How to be a better ally

Everything You Need to Know About SEO in Brazil

Three Global Marketing Trends You Need to Know in 2019

Five Tips to Increase Baidu SEO Ranking

How to Create a Global Social Media Strategy in 3 Steps

How We Made Time to Vote

How Building a Brand Accelerates a Startup’s Global Growth

How to Make the Most of Social Media in the UAE

Three Crucial Insights Into Consumer Behavior in the UAE

Voice Search: What Digital Marketers Need to Know

How to Nail eCommerce in the UAE

B Corp Champions Retreat 2018: Building the B Economy

Meeting Tight Deadlines in Global Content Localization

SEO in the UAE: Are You Speaking the Right Language?

Volunteering at DeLaney Community Farm

Localizing Your SEO Strategy: Five Key Considerations

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